Author: Gan Jia Ci
According to a report published by City A.M on 9 June, a research has found that the number of women who are interested in crypto investments has doubled over the last six months.
Carried out by UK cryptocurrency exchange platform London Block Exchange, the market research reported that the amount of women who considered investing in cryptocurrencies has risen from 6% to 13%. The interest in cryptocurrencies was most apparent among millennials, where one in five females reportedly expressed desire in the investment.
Senior business analyst at London Block Exchange Agnes de Roeyer stated,
“There’s still a common misconception that cryptocurrency is a game for men, but we’ve seen hundreds of women sign up for our exchange in the last few months and some of the most inspiring and knowledgeable investors, leading the way in the industry are female.”
The market research also revealed the contrasting investment behaviors between men and women, where women take more calculated steps, especially since they are half as likely than men to suffer from a “fear of missing out” syndrome.
Furthermore, women are also more synergetic as they are twice as likely to consult family and friends for advice before making a choice while men statistically prefer to go solo.
While a previous research conducted by etoro cryptocurrency exchange showed that the industry consisted of 91.5% of male investors dominating the market, the London Block Exchange suggested that there was no noteworthy increase in interest among men in the last six months. This highlighted the shift in growth audience for cryptocurrencies.